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How valuable can an top domain name be?

One of the most vital requirements for establishing a successful web presence is the domain name. It is what people will mark first when they visit your website and what they will identify you with. The domain should be easy to remember, but should also be something that notifies your web site's visitors what the web page is about.

Generic Top-Level Domain Names (gTLDs)

A domain as a rule consists of two constituents - a Top-Level Domain (TLD) and a Second-Level Domain (SLD). If you have domain.com, for instance, ".com" is the Top-Level Domain Name and "domain" is the Second-Level Domain. There are several sets of Top-Level Domain Names that you should contemplate prior to selecting the domain name you want. Your selection should depend on the goal of your site and on its target spectators. Let's investigate the gTLDs, or generic TLDs - these are the most popular Top-Level Domain Names aimed to denote a particular function - .com (commercial organizations), .net (network infrastructures), .biz (businesses), .info (informational websites), .org (organizations of a non-commercial character), .mobi (mobile devices), .asia (the Asia Pacific region), .name (individuals or families), .pro (particular professions), etc. As you can perceive, these Top-Level Domains cover most fields of life, so you should settle on the one that would portray the objective of your site best. There is no limitation as to who can register such TLDs, but some of them contain additional procedures to prove that you qualify to keep such a Top-Level Domain Name (.mobi and .pro, for example).

Country-code Top-Level Domains (ccTLDs)

The ccTLDs, or country-code TLDs, are country-specific domains. Each country has its own ccTLD. Opting for such a Top-Level Domain Name is good if your target group of visitors is from a given country. Many people would sooner purchase commodities or services from a local site, and if your goal is Canada, for instance, selecting a .ca TLD could increase the visits to your site.

URL Redirects

You can register several Top-Level Domain Names, which can forward your site's visitors to a particular website such as domain.com, for example. This would raise the traffic and decrease the possibility of somebody stealing your website visitors by registering the same SLD with another TLD - if you are not utilizing a trademark.

Name Servers (NSs)

Each Top-Level Domain has domain records. The name server records (NS records, also known as DNS records) show where the domain is hosted, i.e. they point to the hosting provider whose name servers (NSs, also known as DNSs) it is using now. You can substitute the name servers of your domain name at any time. You can have your domain name registered with one company and get the website hosting service itself from another. In this way, if you register your domain and find decent website hosting solutions someplace else later, you can point your domain to the current company's NSs straight away.

Domain Name Server Records (DNS Records)

In general, as long as your domain uses a particular pair of name servers, all its records will lead to the same hosting supplier. Some web page hosting suppliers, however, enable you to edit given DNS records, such as the A records and the MX records of your domain name. The A record is an Internet Protocol address, which discloses on which web server your website is located, whereas the MX records show which server tackles the email aliases associated with your domain name. For instance, if you hire a new web designer and he sets up an .ASP site that will be hosted on his personal Windows server, you may wish to modify just the IP address (the A record) but not the MX records of your domain. So, www.domain.com will point to the Windows web server, but your e-mail boxes or any sub-domain names such as forum.domain.com or shop.domain.com will still be in your current Linux web page hosting account. The .ASP environment is designed by Microsoft and calls for a Windows hosting server, although a Linux hosting server would be far more reliable.

Inexpensive TLDs Provided by 'Wezatec'

Only a number of web hosting companies enable you to modify specific records and very often this an extra paid service. With Wezatec , you get a huge selection of Top-Level Domains to choose from and you can edit all domain records or forward the domains through a forwarding tool at no additional cost. Because of that, 'Wezatec' would be your best choice when it comes to handling your domain and to creating a successful presence on the Internet.